Have you ever wondered how the YouTube and Instagram trends got started? The answer is “content creators.”
For the past decade, creators have had to figure out how to make a living with tiny fractions of viewership. If creators got 500 views for 10 minutes, that would be a successful stream. However, nowadays, it’s expected (and easier) to gain thousands of views, sometimes in five minutes.
Recently, VOD, or video on demand, has become a mainstay in consumer entertainment. On-demand means content creators are rewarded for the time spent watching videos.
Keep reading to learn more about how on-demand video is changing the entertainment industry.
What is VOD
In the early days of the internet, video on demand (VOD) was a rarity. If you wanted to watch a movie or TV show, you had to wait for it to come on TV or hope that someone had recorded it. Now, with VOD services like Netflix, Hulu, and FAST Channel, you can watch whatever you want, whenever you want.
This is a blessing for content creators, as it provides a new way for them to reach audiences. No longer do they have to rely on traditional channels like TV and movie theatres to get their work seen. It’s a win-win for content creators and viewers alike.
As the demand for streaming services continues to grow, so does the demand for video and streaming content. Video on demand (VOD) is a great way for content creators to meet this demand.
Content Creators Can Reach a Wider Audience
Video on Demand (VOD) allows creators to make content available to viewers on a variety of platforms, including smart TVs, gaming consoles, and mobile devices. It is an easy way for people to watch content on their schedule. This gives them a wider audience for their content and allows them to generate more revenue.
This can be a blessing for content creators, who can make money from people who would not normally watch their content. VOD can also help content creators connect with their fans and get feedback on their work.
No longer are they restricted by geographical boundaries or the need to secure a distribution deal. VOD also gives creators the ability to generate revenue through pay-per-view and subscription models, which can provide a steadier stream of income than traditional distribution channels.
The Ease of Use and Flexibility Of VOD
Video on Demand, or VOD, has been a blessing. It has given them the ease of use and flexibility that they require to create creative and innovative content.
They can also control the distribution of their content. They can choose when and where their content is made available, and they can also offer exclusive content to certain platforms or subscribers. This gives content creators more control over how their content is consumed and allows them to better monetize their content.
A Great Tool for Content Creators
Overall, video on demand is a great tool for content creators. It allows you to reach a wider audience, get your content out there, and generate income. It’s a great way to build your brand and grow your following.
If you’re a content creator, definitely consider using VOD.
If you think this article is helpful, check out our other blogs!